Analytics, Advertising, and Systems Administration
I maintained Google Analytics dashboards for three partner organizations and implemented event tracking using Google Tag Manager. I also oversaw the setup of Google Ads Grant accounts, enabling A21 to maximize its advertising reach while staying compliant with grant requirements. My responsibilities extended to assisting with monthly webinars attended by participants in over 50 countries and supporting the design and distribution of visual assets.
As the USA Host Manager for the Walk For Freedom, I helped manage the world’s largest rally against slavery, coordinating over 250 walk locations across 15+ countries. I trained and onboarded hundreds of event hosts, ensuring compliance with local laws and event best practices. I also developed training materials, hosted online communities, and launched engagement strategies that increased awareness and volunteer participation.